design · identities · interactive · art
We Are An Observant Agency
We create compelling brands, websites and ad campaigns.

Elevate your brand by building it around your business.

We study your business and how people interact with it socially to chart the course for brand innovation, visual language, and user experience that truly reaches out to people.

Here are few of our works:


Branding book cafe and dynamic art space.

Pigeon Hole


An app to discover
your perfect scent.

Pigeon Hole

Bobbing Buoy

Website for a film company set up by award winning filmmakers.

Pigeon Hole

Mattina Mare

Branding the home of prints, bold colors,
style and fashion.

Pigeon Hole
design · identities · interactive · art

Most agencies take pride in using their long-crafted design processes to design for their clients. These processes can be products of refinement through many years of successes and failures, and a sign they have stepped up from yesterday’s problems.
  The markets of todays are alive, agile and very often, volatile. Consumers are hungry and they crave for more. A creative agency that remains fixated on yesterday’s problems serves no purpose providing homogenized reiterations of old solutions.

Nobody understands a business like its owner, and that’s why the first thing we do with any new client is to ask the right questions and then just listen. We constantly observe and learn from the interactions around us, uncovering underlying behaviours, needs and desires.

Our curiousity to find the link between people, technology and business pushes us to develop clear, compelling and relevant solutions alongside our clients in a spirit of mutual respect and joint purpose. This puts us both in a learning process, and we grow together, forming the best outcomes to the challenges ahead.

Imagine what we could do for you.
design · identities · interactive · art
The Phenomenon Group
Red Dot Traffic Building, 28 Maxwell Road #03-03
Singapore 069120
+65 6250 8247